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The top 10 in-demand skills for Technology, Marketing and Customer Service | Upwork Press Release 2022

The pace of technological innovation has continued to accelerate and is unleashing new opportunities across all industries, digital trends follow a similar pattern. While both these markets change rapidly, the value of skilled freelancers continues to grow and is only expected to accelerate in the future.

The latest report from Upwork reveals that 8 out of 10 hiring managers surveyed said they would hire someone because of their skills.

Upwork, the world’s largest freelancing website, has just released its list of the top 10 in-demand skills for 2022. A key contributor to job success according to a recent study, technical skills are the most sought-after on Upwork, followed by marketing and customer service skills. The complete list of 10 required skills was published in Upwork’s latest press releases and can be seen below.

Here are Upwork’s top 10 most in-demand technical skills:

  1. Web Design
  2. WordPress
  3. Web Programming
  4. JavaScript
  5. CSS
  6. HTML
  7. PHP
  8. Shopify
  9. API
  10. Graphic Design

Here are Upwork’s top 10 most in-demand marketing skills:

  1. Social Media Marketing
  2. Lead Generation
  3. Facebook
  4. SEO
  5. B2B Marketing
  6. Instagram
  7. Marketing Strategy
  8. Social Media Management
  9. Email Marketing
  10. Marketing Research

Here are Upwork’s top 10 most in-demand customer service skills:

  1. Customer Service
  2. Customer Support
  3. Email Communication
  4. Phone Support
  5. Email Support
  6. Communication Etiquette
  7. Online Chat Support
  8. Answering Product Questions
  9. Data Entry
  10. Administrative Support

Upwork freelancer information is the most comprehensive and accurate collection of data available on the freelance economy. The aggregated analysis is based on gross services volume from the Upwork database. The data of skills was taken from the Upwork database. There was min. 500 projects posted for each skill during the period from January 1, 2021, to October 31, 2021.)